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I Love Linen review

Updated October 17, 2026 · HabitatCue Editorial Team

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Our verdict

For readers who find standard cotton bedding too crisp, I Love Linen offers a linen centered alternative built around French flax sheets and quilt covers. The bedding label started in 2012 and has since sent more than one million parcels to over 35 countries for sleeping, bathing, cooking and relaxing.

Key facts

Best for
Sleepers wanting French flax linen bedding
Markets
AU
Founded
2012↗
Materials
Linen
Official website
ilovelinen.com.au

Facts checked October 17, 2026, 1 source

Pros and cons

Pros

  • Offers reversible quilt covers with a different pattern on each side
  • Extends beyond the bedroom into bathing, cooking and relaxing designs
  • Provides Hotel Cloud pillows, toppers and quilts for layered comfort

Cons

  • Linen focused assortment leaves little choice outside that one fabric
  • Core palette stays within muted naturals, stripes and simple checks
I Love Linen

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Scored 8.0 / 10 by HabitatCue.

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Who it suits

  • Renters styling calm bedrooms with soft natural colors

Who should look elsewhere

  • Shoppers who prefer non linen bedding fabrics

What it does well

You can build a full linen bed with matching sheet sets and quilt cover sets in soft natural shades and stripes. Reversible quilt covers flip to a second pattern, so you can refresh the look without adding another cover. For extra softness you can layer Hotel Cloud pillows, mattress toppers and quilts alongside the linen. The range also reaches beyond sleep with designs for bathing, cooking and relaxing, which helps you carry the same relaxed texture through your home.

Sheet colours and patterns

Flax sheet sets come in white, natural, sage, marine blue, pinstripe, clay, blush and beige gingham, giving bedrooms a range of calm tones and simple patterns. Each set is made from pure French flax linen, a fibre chosen for its natural texture and relaxed drape. Matching quilt covers in natural and white let a bed be dressed in one coordinated tone from top to bottom.

Hotel Cloud layering

The Hotel Cloud Collection adds pillows, mattress toppers and quilts that work alongside linen sheets to build layered comfort. Pillows come as a set of two, while toppers and quilts can be chosen on their own or as part of a bundle. Bundles pair a topper with pillows or a quilt, which makes it easy to finish a bed in one step with pieces that suit each other.

Our full take

French linen bed sheets and linen quilt covers, delivered with free shipping within Australia.

How I Love Linen compares

Frequently asked questions

What does I Love Linen sell?+

I Love Linen sells French flax linen sheet sets and quilt cover sets, including reversible designs with a different look on each side. The collection also includes Hotel Cloud pillows, mattress toppers and quilts plus designs for bathing, cooking and relaxing. You can mix solid colors, stripes and checks across the range.

What are the reversible quilt covers?+

Reversible quilt covers carry one pattern on the front and another pattern on the reverse. You can flip the cover to change the bedroom look without storing a spare set. The options pair solids with naturals or match colors with coordinating stripes.

When did I Love Linen start and how far has it spread?+

I Love Linen started in 2012 with linen sheets intended to make bedrooms more beautiful. The range later grew to cover sleeping, bathing, cooking and relaxing. The business reports sending more than one million parcels to customers in over 35 countries.

Which quilt covers are reversible?+

Reversible quilt cover sets pair a plain colour with a matching stripe, such as marine blue with a marine stripe or sage with a sage stripe. Other pairings include indigo, ivy and hazelnut, and some designs combine clay with a gingham. Flipping the cover changes the look without buying another set.

What bedding can be combined with linen sheets?+

Shoppers can add Hotel Cloud pillows, a mattress topper and a quilt to a linen bed. Bundles combine toppers with pillows or quilts for a complete layered setup. Linen sheets and quilt covers keep the look consistent across the whole bed.

What fabric are the sheet sets made from?+

The sheet sets are made from pure French flax linen. Linen is a natural fibre with a relaxed feel that softens with use. Pinstripe, gingham and plain designs all share the same fabric, so the choice comes down to colour and pattern.

Sources

  • ilovelinen.com.au checked October 17, 2026

    Backs: Founded, Description

    “In 2012 we started with a dream to make your bedroom more beautiful.”

Compiled from 1 source page, checked October 18, 2026. We did not open an account.

Not confirmed yet: Products, Price from, Return window.

I Love Linen

I Love Linen

Sleepers wanting French flax linen bedding

8.0/10See alternatives